elf Beauty, Inc. (NYSE:ELF) is one of the
The 11 Best Consumer Staples Stocks to Invest in.
On April 23, 2026, TD Cowen lowered its price target on elf Beauty, Inc. (NYSE:ELF) to $90 from $100 and maintained a Buy rating as part of a broader first-quarter preview for the beauty companies. The firm said it sees potential revenue growth for elf, but noted reinvestment risk and a likely softer fiscal outlook for 2027.
On April 15, 2026, Citi analyst Filippo Falorni lowered his price target on elf Beauty, Inc. (NYSE:ELF) to $87 from $115 and maintained a Buy rating as part of a broader preview of the beverage, home, and personal care companies. The firm said investor attention is shifting to margin risks linked to higher oil prices and rising raw material costs.
Earlier this month, BofA lowered its price target on elf Beauty, Inc. (NYSE:ELF) to $93 from $115 and maintained a Buy rating. The firm noted that shares had fallen 16% so far this year and said part of that drop appeared to be related to concerns around the Middle East conflict, although it described that impact as driven by perception given elf’s limited exposure to the region. BofA also noted weaker sales trends at Ulta Beauty, Inc. due to delayed shelf resets caused by winter weather disruptions.
elf Beauty, Inc. (NYSE:ELF) sells cosmetics and skin care products under brands including elf Cosmetics, elf Skin, Well People, Naturium and Keys Soulcare.
While we recognize ELF’s potential as an investment, we believe certain AI stocks offer greater growth potential and carry less downside risk. If you’re looking for an extremely undervalued AI stock that’s also benefiting significantly from Trump-era tariffs and the offshoring trend, check out our free report on best short-term AI stock.
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