Shares of AMC Entertainment (AMC) inched higher on Monday as investors reacted to what can only be described as a strong weekend at the domestic box office.
Sentiment seems to be improving after the huge $77 million debut of “The Devil Wears Prada 2,” which officially kicked off the summer movie season.
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This is the fifth film this year to cross the $60 million opening threshold, signaling a strong return to film.
Despite these pivotal box office wins, AMC stock has underperformed in 2026, down more than 20% from its recent high at the time of this writing.
Why is this important for AMC stock?
The debut of “The Devil Wears Prada 2” is largely bullish for AMC stock because it represents growing consistency in the 2026 theater pipeline.
Following in the footsteps of “Michael,” “The Super Mario Galaxy Movie” and “Project Hail Mary,” it is the fourth film in less than two months to exceed $75 million in domestic release.
According to AMC Entertainment, more than 4.4 million viewers visited its locations worldwide over the weekend, further driven by high-margin products like viral popcorn buckets.
This steady stream of high-performing content suggests that the theatrical flywheel is finally spinning at full speed again, providing much-needed foot traffic to AMC’s sprawling circuit.
AMC Stock Still Not Worth Buying
Despite the cinematic gloss, AMC stock remains a high-risk bet that continues to grapple with heavy debt.
While attendance is improving, the stigma of meme stocks remains a drag on the company’s long-term prospects, often leading to price swings that have little to do with popcorn sales.
Additionally, the lingering risk of further dilution and intense competition from streamers also makes AMC unattractive in 2026.
The penny stock is currently trading at less than $1.50 per share, meaning a potential delisting isn’t completely out of the question either.
All in all, for AMC Entertainment Holdings, the current box office boost may simply be a temporary distraction from its fragile balance sheet.
How Wall Street Recommends Playing AMC
Despite the aforementioned concerns, Wall Street firms still consider AMC stock to be undervalued at current levels.