Is customer loyalty dead or are you just a bad negotiator? How Kevin O’Leary Gets a Better Deal When His Bills Rise

Is customer loyalty dead or are you just a bad negotiator? How Kevin O’Leary Gets a Better Deal When His Bills Rise

If your Internet bill suddenly increases by $12, your airline miles stop going as far, or your streaming subscription quietly adds another fee, you’re not imagining it. It’s what experts call the “loyalty penalty” and it has quietly become one of the biggest ways companies increase revenue. You stay there, prices go up and loyalty…

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