Ahead of the Las Vegas Grand Prix, F1 Academy Director Susie Wolff and LEGO Marketing Director Julia Goldin unveiled the partnership, with 20-year-old Dutch racer Esmee Kosterman wearing the vibrant color scheme of the LEGO car on the 2026 F1 Academy grid.
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Kosterman, a former kart and F4 driver, made his F1 Academy debut in August at his home race in Zandvoort as a wildcard.
“We are very proud to welcome the LEGO Group as an official partner of the F1 Academy,” said Wolff. “This collaboration isn’t just about the chance to build a LEGO F1 Academy car, it’s about building confidence in what is possible. With our first partnership product, fans will be able to create something that represents opportunity and representation.
“We hope that every young woman who picks up these bricks sees more than just a role model, she sees herself, her potential and her place in the world of motorsports, whether as a fan, engineer, driver or leader. Together, we are challenging outdated perceptions about who belongs in motorsports and empowering the next generation of young women to build their own paths.”
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Goldin, CMO of LEGO, added: “F1 Academy is leveling the playing field in motorsport, giving young female athletes a clear path to achieve their dreams at the highest levels of the sport. We can’t wait to see LEGO Racing join the F1 Academy grid and are very excited to have Esmee as our driver.
“For the first time, fans can get their hands on their favorite LEGO F1 Academy car, and I’m delighted that we’re ensuring female representation in racing toys for girls. We hope that the infusion of LEGO play and creativity into this exciting sport will inspire the next generation of young women in motorsport, as well as the builders of tomorrow, believing that anything is possible.”
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LEGO announced that the accompanying 201-piece building set, which is available for pre-order, will be released in March 2026.
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How LEGO reinvented the F1 British GP trophy with bricks
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