NewGenIVF Group (NASDAQ: $NIVF) is turning a small strategic stake in K25.ai into a broader public market push around digital assets, artificial intelligence, and prediction markets.
The Nasdaq-listed company said on Thursday it exercised an add-on option to acquire an additional 4% of K25.ai, bringing its total stake to 6% after an initial 2% investment in May. The new $4 million commitment is split between cash and newly issued NewGen Class A common stock, bringing NewGen’s total investment in K25.ai to $6 million with an implied valuation of $100 million.
K25.ai is building an APAC-focused live streaming and prediction visualization platform that uses AI tools to help generate, monitor and resolve markets linked to live events, entertainment, sports, esports and creator communities in permitted markets. The company said its waitlist has surpassed 35,000 users as it prepares for the launch.
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NewGen is also adopting a digital asset treasury strategy alongside expanded investment. The framework is expected to include selective holdings in leading digital assets such as Bitcoin (CRYPTO: $BTC) and Solana (CRYPTO: $SOL), focusing on reserve accumulation, disciplined capital allocation, institutional custody, and risk-controlled return opportunities where permitted.
The deal also brings K25.ai closer to NewGen’s governance structure. NewGen plans to bring in founder and CEO Andy Cheung and two other K25.ai co-founders as non-executive directors, with Cheung expected to lead its digital asset treasury strategy and AI prediction market allocation.
Cheung said NewGen’s recharge “speaks to the momentum” K25.ai is generating, adding that prediction markets are becoming a new layer of information infrastructure.
NewGen now has a public market perspective on prediction markets as the category expands beyond politics into finance, sports, entertainment and live digital culture. The test is whether that exposure can go beyond strategic positioning and translate into measurable traction for K25.ai’s still-private platform.
NewGenIVF Group Limited (NASDAQ: NIVF) is currently trading at $0.80 per share.